Missouri Sports Betting Handle Declines In Second Month
Albertha Tyas 於 1 天之前 修改了此頁面


Missouri's mobile sports betting manage decreased from December 2025 to January 2026 as an initial marketing blitz subsided and the variety of prospective football games to wager on decreased.

- Missouri's online sports wagering deal with dropped 29% from $538.8 million in December 2025 to $380.4 million in January 2026, while in-person handle somewhat increased.

- Tax revenue fell dramatically, with sportsbooks paying $138,000 in January, a 74% decline from December, due to reductions for free-bet promotions.

- FanDuel and DraftKings led the marketplace, recording almost three-quarters of bets over the first two months, with DraftKings overtaking FanDuel in January.

The state's online handle dropped from $538.8 million in its very first month with legal wagering down to $380.4 million in the 2nd, an approximately 29% month-over-month decrease, the Missouri Gaming Commission reported. Missouri's 8 in-person sportsbooks increased manage from $4.1 million to $4.7 million throughout that same time.

The drop was anticipated following an enormous advertising blitz around the state's Dec. 1 launch date. Sportsbooks spent more than $125 million on free bets in December compared to a bit more than $33 million in January.

Fewer opportunities to bet on football, the most popular sport in the state (and nation), also contributed to the decline, as there were less NFL and college football games in January compared to December. Total football wagering handle, not consisting of parlays, decreased more than 50% between the two months, dropping from nearly $152 million to $72 million.

Basketball took control of as the most wagered-on sport in January, increasing manage from just under $99 million in December to slightly more than $109 million.

Missouri sportsbook taxes

The month-over-month decrease in Missouri sports betting tax was more pronounced.

Missouri sportsbooks paid around $138,000 in taxes in January, a nearly 74% drop from the more than $521,000 paid in December. Retail books contributed almost a third of the overall taxes in spite of accepting a little portion of the bets compared to online .

Like numerous of the other 31 states with statewide mobile sports wagering, Missouri allows sportsbooks to subtract free-bet marketing play against their tax liabilities.

The books might likewise deduct their exceptional adjusted gross income losses from totally free bets for the prior month. The December promos around the launch date will likely be the highest in state history, but it has nonetheless reduced the state's potential for tax generation.

ICYMI: DraftKings topped FanDuel for the No. 1 handle spot in Missouri in January; FD edged DK for the leading mark in December

DraftKings - $144.4 m. FanDuel - $125.7 m. bet365 - $34.0 m. BetMGM - $33.0 m. Fanatics - $21.0 m. Caesars - $14.1 m. theScore Bet - $6.7 m. Circa Sports - $1.5 m

FanDuel, DraftKings, and Fanatics, the nation's biggest sportsbooks by handle, have not yet had to pay taxes in Missouri on their sports wagering revenue due to their advertising reductions.

The books could continue significant marketing spend in February around the Super Bowl and in March for the NCAA Tournament, however figures are set to reduce significantly as the year advances. Missouri tasks to generate more than $20 million in yearly sports betting taxes by 2030.

FanDuel and DraftKings tout launch

The country's two biggest sportsbooks by market share extended that standing in Missouri's first months of legal sports betting.

FanDuel, the No. 1 sportsbook by national manage share, topped the state's eight mobile books in December by accepting almost 40% of all bets positioned that month. FanDuel executives on a current revenues call promoted the "exceptional" launch, stating customer acquisition was "ahead of expectations."

Around 5% of Missouri's adult population put a bet with FanDuel in the first 1 month of launch, making Missouri "among our best state launches to date," FanDuel wrote in its earnings declaration.

DraftKings saw among its greatest consumer acquisition penetration rates and its second-highest gross earnings per adult of any of its 18 jurisdiction launches considering that 2021, the business stated in its incomes report. DraftKings took control of the top spot in January from FanDuel, with 38% of the state's betting handle to 33% for its competitor.

DraftKings has accepted $339.7 million in bets throughout Missouri's very first 2 months with sports wagering, compared to $338.4 million for FanDuel. The pair has actually accounted for nearly three-quarters of all bets placed in the state.